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#AskJackD 130: Is it smart for the founder to be the face of the business?

Is it smart for the founder to be the face of the business? #AskJackD

Absolutely yes. People connect more with people than they do with brands, so this is a smart way to reach your audience. However remember to find the distinction between becoming the business, and fronting the business. You don’t want the business to be founder entrenched, you want it to be founder inspired.

Do you have a question? Send it through via the comments, Instagram, Facebook or Twitter. Remember to use the hashtag #AskJackD and I’ll answer it for you.

About Tim Morris

Tim lives, breathes and dreams entrepreneurship. Tim has launched and managed ventures ranging from an innovation consulting company, to e-learning development business, to a subscription service for men’s underwear. Tim’s greatest passion is harnessing technology to deliver learning experiences in exciting new ways. Combine this with his entrepreneurial background and you can see why he’s the perfect match as the Director of Education at The Entourage.

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