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Ask Jack D 41: What Are You Selling?

“As entrepreneurs we shouldn’t buy into the idea that we are selling a product or service. It’s not about this. It’s about speaking to the hearts and minds of our audiences. It’s about knowing our customer better than they know themselves.” – Jack Delosa

In today’s episode of #AskJackD, Jack talks about why entrepreneurs should not focus on selling a product, instead they should sell the person their customer wants to become.

Do you have a question for Jack? Send it through via the comments, Instagram, Facebook or Twitter! Remember to use the hashtag #AskJackD.


About The Entourage

The Entourage is Australia’s largest educator and community of entrepreneurs with over 100,000 members around the world.

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